This is a difficult to write so I'll just be honest

January 28, 2018 2 min read

It's taken me four years to finally understand why I do this and have the confidence to pursue it. I got caught up with outside expectations, promoting mainstream meme crap, and a bunch of other pitfalls that are low on Maslow's hierarchy of needs and undercut the things I'm passionate about.

There's way too much garbage on the internet. It's an epidemic and the mass psychological impact is not good. I particularly criticize trashy youtubers, streamers, instagram models, etc. that guide their followers towards self-promotion and becoming a picture-perfect fake person as the best way to find happiness and success. They can pretend to be happy all they want, it's obviously bullshit - to their own and fans' detriment too.

I see this brand as an opportunity to grow personally and lead by example. Defy what's considered acceptable and the fun you can have as a result of true character development. People are playing their lives far too safe.

I'm going to continue to screw up. Part of being outside the norm and testing the boundaries is that sometimes it'll come off really bad. Feel free to let me know when you see things that I need to reconsider.

There won't be too many brash changes in the short-term - this is more of what I'm building towards. I view it as something I need to prove to you and myself. Can I build something that's fun and makes a bigger impact?

Thanks for sticking with me on this journey. It's been a lot of fun and has enabled me to move towards realizing the person I want to become.

If you'd like to learn more about Shirtwascash's purpose or want to help, start by reading our manifesto.


3 Responses


January 30, 2018

Fkn amazing. I respect this kind of attitude a lot.
Not sure if I can help in any way, but at least know you got one ex-oldfag here vouching for all of this.
5/5 cornflakes from me.

American Chadical
American Chadical

January 29, 2018

I love this site. You’ve continually pioneered new ways to get great, fun shirts and junk to people, in a non-junky way. It’s honest, it isn’t shitty, and you make no excuses. You’re a real person, I get that. That’s sick, dude.
What’s your direction? What kind of impact do you mean? Retake America back from those that can’t handle a joke? Thicken the skin of the world a bit?
Regardless, I’m on board, my dude.


January 28, 2018

ur awesome. bro-ski, -xdfp;’

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